We see your impact. Let’s amplify it.

We empower nonprofit community centers to make a greater impact in their communities using an industry-leading member management CRM.

Why Traction Rec

WHO WE SERVE

Our partnership with Traction Rec has helped us delight our staff and members.

Jamie Bruning-MilesYMCA

Jamie Bruning-Miles

President | CEO, San Francisco YMCA
YMCA
nonprofit crm

Traction Rec is built on Salesforce, the leading CRM ready to support the good you do.

Drive Revenue

Do good with
more money.

You have a long list of new ways you hope to support members. Find the funds you need with actionable insights and automations designed to optimize overhead, close more leads, and generate more revenue. 

For Leadership
$500,000
per year

saved in operational costs

4x
increase

in online program registrations

Delaware YMCA
Read Story
Simplify Operations

Focus on people, not paperwork.

There’s a lot going on at your community center. Simplify your workflows with technology built to reduce duplicate admin work, anticipate the needs of your staff, and empower them to deliver the best member experience possible.

For Operations
93%
reduction

in billing time

33%
reduction

in credit card declines

San Francisco JCC
Read Story
Support Members

Members, always at the heart.

Everything you do is for your people. Build stronger communities with self service tools that give your members easier access to programs, directly from their phone or computer, so you can maximize your engagement with them. 

For Members
6,300+
registrations

online in the first week

48,400+
waivers

and forms collected online

Memphis YMCA 
Read Story

Today's stories shaping tomorrow's impact.

We feel confident that this platform will grow with us because [Traction Rec] already knows what our needs are.
Jacky Noden
Sr. Director, Product, MyClubHub Boys & Girls Clubs of America
1.7
million

members engaged with the community

350
BGCAs

deployed their new CRM in 9 months

Read Story

The new refund system is more customer-focused — it sped up the process from weeks to days.
Beth Nudelman
Chief Financial Officer, Mandel JCC
2
months

to deploy new refund process

30
hours

saved per month

Read Story

From registering for child care to purchasing a membership, our members can do everything they need from one user-friendly portal online.
Vanessa Providence
Systems Administrator, Memphis & The Mid-South YMCA
7,700+
secure digital check

ins/outs each day

Read Story

See All Stories

You’re doing good in the world. We’re here to help.