AI recreation & MEMBER MANAGEMENT
Humans at heart, mission at scale.
Empower your community with the only AI-powered recreation and member management CRM, built on Salesforce.
AI is not replacing relationships, it's supporting the work we do. That's huge for us.
John Merritt
Chief Information Officer (CIO), YMCA of San Diego County
nonprofit membership management software
Tech that’s smart enough to take action with you.
You deserve a solution built for your needs. Traction Rec brings on-platform AI into Salesforce to extend your team's reach and amplify the amazing recreation management you do.
Why Traction Rec
Scale with AI
Your team brings the heart. AI brings the scale. Extend your staff's reach with on-platform intelligence that can take action 24/7, so they can focus on the moments that matter most.
Unify
Communities are complex. Utilize technology that supports all the different roles and relationships from one place.
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Partner
We’re partners, not vendors. Receive support every step of the way throughout your implementation journey and beyond.
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Adapt
Member needs are always evolving. Adapt as you grow with flexible integrations so you always have what you need, and nothing more.
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on-platform AI recreation management
AI built right into the heart of Salesforce. Designed for communities and always in action.
Drive Revenue
Do good with
more money.
You have a long list of new ways you hope to support members. Find the funds you need with actionable insights and automations designed to optimize overhead, close more leads, and generate more revenue.
For Leadership
manage memberships & operations
Focus on people, not paperwork.
There’s a lot going on in your community center software. Simplify your workflows and member management with technology built to reduce duplicate admin work. Anticipate the needs of your staff and empower them to deliver the best member experience possible.
For Operations
Support Members
Members, always at the heart.
Everything you do is for your people. Build stronger communities with self service tools that give your members easier access to programs, directly from their phone or computer, so you can maximize your engagement with them.
For Members
6,300+
registrations
online in the first week
48,400+
waivers
and forms collected online
Memphis YMCA
Read Story
BUILD COMMUNITY
Make space for your people
Everything you do is for your people. Build stronger communities with self service tools that give your members easier access to programs, directly from their phone or computer, so you can maximize your engagement with them.
For Parks & Rec
Today's stories shaping tomorrow's
7,700+
secure digital check
ins/outs each day
Read Story
2
months
to deploy new refund process
30
hours
saved per month
Read Story
1.7
million
members engaged with the community
350
BGCAs
deployed their new CRM in 9 months
Read Story
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Gain knowledge for greater impact.
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