People aren’t just members, they’re constituents.
The populations community centers serve are more than just members. Traction Rec enables associations like the YMCA of Delaware and YMCA of the North Shore to use the world's #1 CRM platform to understand their holistic relationship with an individual or household across all of their engagement channels. This depth of understanding allows them to engage a constituent with the right type of service at the right time.
Where YMCAs use Traction Rec
YMCAs can easily see which of their members are program participants, volunteers, donors or even board members. This information can be displayed during a member scan at a location, notifying staff when a certain member scans in. All staff are able to collaborate on a single member record, proving a unified experience.
CUSTOMER SUCCESS STORYHow YMCA of Pierce and Kitsap Counties made fundamental change with a small agile team
Watch the on-demand session to hear from YMCA of Pierce and Kitsap Counties about their motivation for making change, the challenges of achieving big goals with a small team, and learn how they made fundamental improvements in their operations and constituent experiences.
A better experience for everyone
For institutions both large and small, Traction Rec and Salesforce is built for scale and innovation, making it easy to engage with constituents across many industries that can also include higher education, parks and recreation, and sports and health clubs.
