The Platform
Salesforce is the #1 CRM for commercial businesses. Their Nonprofit Cloud provides organizations with an all-in-one solution for managing relationships, fundraising, programs, reporting and much more.
The Community
In the Power of Us Hub, a community of over 40,000 organizations, users ask questions, share experiences and learn how to improve their platform. Salesforce enables communities by connecting nonprofits with user groups.
Open API & AppExchange
Salesforce's open API enables partners to build a variety of tools to support nonprofits. Using Salesforce’s AppExchange, users can find thousands of solutions for their organization.
Why Salesforce
Traction Rec is a program and member management system built on Salesforce, the world’s leading cloud platform.Salesforce replaces your current operational system and provides access to class-leading member engagement tools, marketing automation, analytics, artificial intelligence and more.
The flexibility of Salesforce also allows you to integrate best-of-breed applications to support other key aspects of your community center. Traction Rec takes this all one step further, bending Salesforce to meet the specialized needs of today's community center.
Enable Community with Traction Rec
With a single point of data entry, you only ever need to capture data once. Re-use that same data in every future interaction. Easily discover if your constituent is a member, donor or volunteer.
Traction Rec and Salesforce provide you a full view of your constituent so you can understand all of their roles within your community and the relationships they have with your organization.
Automating multi-system manual processes allows your staff to reclaim time and use that time to provide a world-class constituent experience.
Salesforce provides a solid and customizable foundation from which to scale your community center, functioning as a data hub that allows you to adopt and connect to best-in-class tools.
Whether these platform connections are integrations with external systems or AppExchange products, centralizing all data in Salesforce enables you to truly understand your constituents.
While Salesforce forms the core of your constituent management stack, Traction Rec delivers the functionality that distinguishes you from the average community center and supports your unique revenue streams.
Giving Back to Nonprofits
Salesforce is the go-to solution for nonprofits, including organizations such as Big Brothers Big Sisters of America and Wildlife Conservation Society. They have been able to utilize the platform to improve their process efficiencies while focusing on their members.
AppExchange is the fast and easy way to extend your Salesforce instance. See our listing for more information about Traction Rec and how to get started on our platform!