Always-on AI for every member experience
Be there when it matters with AI-powered support that’s always on. Enable members to register, renew, and get real answers instantly. Any time, in any language.
WHO WE SERVE
Better member experiences start with smarter support
Software that simplifies your operations. Meaningful experiences that empower staff and promote community engagement.
Problem
Member support isn’t always accessible when it needs to be
Members expect convenience
They want quick, seamless self-service like the ability to register, renew, or get answers anytime.
Online experiences aren't always easy
It can be hard to find what you need. Members want an experience that feels simple and personal.
Staff can't be everywhere at once
Busy teams juggle calls, emails, and walk-ins, leaving members waiting when they should feel supported.
Implementing Traction Rec was the change we needed to deliver a better member experience.
Kristin McEwen
COO, YMCA of Metro Atlanta
SOLUTION
Always-on AI that knows your members
Real conversations, real understanding
Members can ask in plain language, in any language and get instant, accurate responses that feel human and helpful. 24/7.
Personalized guidance
AI recognizes members and families, filters programs based on eligibility or preferences, and helps them find exactly what fits.
Instant action
No redirects. No dead ends. It’s built to lighten the load, processing registrations, renewals, and answer questions instantly to keep members engaged and save time.
Built for action, not just conversation
Get my personalized demo1. Understands your world
Because it’s on-platform, AI understands your programs, eligibility rules, and family relationships, making interactions personal and accurate.
2. Takes action instantly
It doesn’t stop at suggestions. It registers, renews, and resolves requests in real time, turning conversations into completed actions.
3. Trusted by design
Built on Salesforce, it keeps your data secure, unified, and accessible. No third-party connections or integrations.
See what else we can do together
From automation to insight, our team can help you uncover new ways to strengthen your operations, save time, and serve your members better, with technology that grows with you.
