Traction Rec YMCA User Conference 2026

March 4 - March 5, 2026
Hosted by YMCA of Greater San Francisco

Join us for an unforgettable experience with the YMCA of Greater San Francisco. Whether you're in membership, operations, finance, technology, or part of the executive team, this conference is designed with you in mind.

We're excited to dive into conversations that spark new ideas, participate in hands-on workshops, and learn from best-practice sharing by different Ys. All designed to equip you with actionable strategies you can bring home. More than anything, we're excited about reconnecting. New faces, familiar faces - it’s all about community.

ALL interested YMCA organizations are welcome to join!

While typically designed for our customers, we're extending an invitation to all interested YMCA organizations seeking to learn more about Traction Rec, and from each other.

March 4, 2026
The Marker Union Square San Francisco

501 Geary St, San Francisco, CA 94102, United States

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Register

Excited about our meetup? Us too!

Following the success of the last user conference, we expect a lot of the same, and then some more! Whether you're a tech-savvy pro or just starting your Traction Rec journey, you'll get the chance to really join in and are encouraged to share your experiences and what you've learned, and would like to learn.


Here's what you can look forward to:
  • Meet, greet, hang out, and make new friends with YMCA folks from across the country.
  • Learn together and from each other as we talk about making the most of Traction Rec and Salesforce for YMCAs.
  • Pick up some handy tips and tricks to make things easier at work.
No registration fee - it's on us

There is no registration fee to attend this event, but you'll need to handle your travel and cover your accommodations.


Reserve your hotel

The conference will take place at the The Marker Union Square San Francisco with optional activities located nearby. We‘ve blocked a limited number of rooms at the hotel:

Location: 501 Geary St, San Francisco, CA 94102, United States
Room rate: $199 per night + tax
Reservation Link

Here are some alternative nearby accommodations we also recommend within walking distance:


Who's invited?
  • Administrators
  • Leadership and Executives
  • Team members interested in learning more about technology in their day to day
  • YMCA representatives seeking to learn more about Traction Rec and its customer community

Need approval to attend?

Download our customizable Request Approval Letter template, which outlines the benefits of the conference and helps you secure your organization’s support.

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Meet the speakers

With insights and experience from...

Lara Gilchrist

CEO

Traction Rec

Brynn Anderson

VP, Product

Traction Rec

Jason Dobrolecki

Director, Engagement

Traction Rec

Katie Canfield

Customer Success Specialist

Traction Rec

No items found.
Make sure you're connected with us on Slack

Before we dive into the main event, we'll be connecting with a pre-game warm up in Slack. If you're not already part of our Slack community channels, just give a shout to Katie Canfield (Customer Success Specialist) to get set up.

Any other event-related questions? Reach out to us.

Register

Count me in!

Traction Rec YMCA User Conference 2026

March 4 - March 5, 2026
Hosted by YMCA of Greater San Francisco

Join us for an unforgettable experience with the YMCA of Greater San Francisco. Whether you're in membership, operations, finance, technology, or part of the executive team, this conference is designed with you in mind.

We're excited to dive into conversations that spark new ideas, participate in hands-on workshops, and learn from best-practice sharing by different Ys. All designed to equip you with actionable strategies you can bring home. More than anything, we're excited about reconnecting. New faces, familiar faces - it’s all about community.

ALL interested YMCA organizations are welcome to join!

While typically designed for our customers, we're extending an invitation to all interested YMCA organizations seeking to learn more about Traction Rec, and from each other.

March 4, 2026
The Marker Union Square San Francisco

501 Geary St, San Francisco, CA 94102, United States

March 4 - March 5, 2026
Mar 4
-
Mar 5, 2026
The Marker Union Square San Francisco

501 Geary St, San Francisco, CA 94102, United States

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Excited about our meetup? Us too!

Following the success of the last user conference, we expect a lot of the same, and then some more! Whether you're a tech-savvy pro or just starting your Traction Rec journey, you'll get the chance to really join in and are encouraged to share your experiences and what you've learned, and would like to learn.


Here's what you can look forward to:
  • Meet, greet, hang out, and make new friends with YMCA folks from across the country.
  • Learn together and from each other as we talk about making the most of Traction Rec and Salesforce for YMCAs.
  • Pick up some handy tips and tricks to make things easier at work.
No registration fee - it's on us

There is no registration fee to attend this event, but you'll need to handle your travel and cover your accommodations.


Reserve your hotel

The conference will take place at the The Marker Union Square San Francisco with optional activities located nearby. We‘ve blocked a limited number of rooms at the hotel:

Location: 501 Geary St, San Francisco, CA 94102, United States
Room rate: $199 per night + tax
Reservation Link

Here are some alternative nearby accommodations we also recommend within walking distance:


Who's invited?
  • Administrators
  • Leadership and Executives
  • Team members interested in learning more about technology in their day to day
  • YMCA representatives seeking to learn more about Traction Rec and its customer community

Need approval to attend?

Download our customizable Request Approval Letter template, which outlines the benefits of the conference and helps you secure your organization’s support.

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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

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Meet the speakers

With insights and experience from...

Lara Gilchrist

CEO

Traction Rec

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Brynn Anderson

VP, Product

Traction Rec

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Jason Dobrolecki

Director, Engagement

Traction Rec

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Katie Canfield

Customer Success Specialist

Traction Rec

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Supported & Sponsored BY
No items found.
Make sure you're connected with us on Slack

Before we dive into the main event, we'll be connecting with a pre-game warm up in Slack. If you're not already part of our Slack community channels, just give a shout to Katie Canfield (Customer Success Specialist) to get set up.

Any other event-related questions? Reach out to us.

Register to attend

REGISTRATION IS NOW CLOSED

Traction Rec YMCA User Conference 2026

March 4 - March 5, 2026
Hosted by YMCA of Greater San Francisco

Join us for an unforgettable experience with the YMCA of Greater San Francisco. Whether you're in membership, operations, finance, technology, or part of the executive team, this conference is designed with you in mind.

We're excited to dive into conversations that spark new ideas, participate in hands-on workshops, and learn from best-practice sharing by different Ys. All designed to equip you with actionable strategies you can bring home. More than anything, we're excited about reconnecting. New faces, familiar faces - it’s all about community.

ALL interested YMCA organizations are welcome to join!

While typically designed for our customers, we're extending an invitation to all interested YMCA organizations seeking to learn more about Traction Rec, and from each other.

March 4, 2026
March 4 - March 5, 2026
The Marker Union Square San Francisco

501 Geary St, San Francisco, CA 94102, United States

No items found.
Excited about our meetup? Us too!

Following the success of the last user conference, we expect a lot of the same, and then some more! Whether you're a tech-savvy pro or just starting your Traction Rec journey, you'll get the chance to really join in and are encouraged to share your experiences and what you've learned, and would like to learn.


Here's what you can look forward to:
  • Meet, greet, hang out, and make new friends with YMCA folks from across the country.
  • Learn together and from each other as we talk about making the most of Traction Rec and Salesforce for YMCAs.
  • Pick up some handy tips and tricks to make things easier at work.
No registration fee - it's on us

There is no registration fee to attend this event, but you'll need to handle your travel and cover your accommodations.


Reserve your hotel

The conference will take place at the The Marker Union Square San Francisco with optional activities located nearby. We‘ve blocked a limited number of rooms at the hotel:

Location: 501 Geary St, San Francisco, CA 94102, United States
Room rate: $199 per night + tax
Reservation Link

Here are some alternative nearby accommodations we also recommend within walking distance:


Who's invited?
  • Administrators
  • Leadership and Executives
  • Team members interested in learning more about technology in their day to day
  • YMCA representatives seeking to learn more about Traction Rec and its customer community

Need approval to attend?

Download our customizable Request Approval Letter template, which outlines the benefits of the conference and helps you secure your organization’s support.

Heading 1

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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

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  1. Item 1
  2. Item 2
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Unordered list

  • Item A
  • Item B
  • Item C

Text link

Bold text

Emphasis

Superscript

Subscript

Meet the speakers

With insights and experience from...

Lara Gilchrist

CEO

Traction Rec

Brynn Anderson

VP, Product

Traction Rec

Jason Dobrolecki

Director, Engagement

Traction Rec

Katie Canfield

Customer Success Specialist

Traction Rec

No items found.
Make sure you're connected with us on Slack

Before we dive into the main event, we'll be connecting with a pre-game warm up in Slack. If you're not already part of our Slack community channels, just give a shout to Katie Canfield (Customer Success Specialist) to get set up.

Any other event-related questions? Reach out to us.

Traction Rec YMCA User Conference 2026

March 4 - March 5, 2026
Hosted by YMCA of Greater San Francisco

Join us for an unforgettable experience with the YMCA of Greater San Francisco. Whether you're in membership, operations, finance, technology, or part of the executive team, this conference is designed with you in mind.

We're excited to dive into conversations that spark new ideas, participate in hands-on workshops, and learn from best-practice sharing by different Ys. All designed to equip you with actionable strategies you can bring home. More than anything, we're excited about reconnecting. New faces, familiar faces - it’s all about community.

ALL interested YMCA organizations are welcome to join!

While typically designed for our customers, we're extending an invitation to all interested YMCA organizations seeking to learn more about Traction Rec, and from each other.

March 4, 2026
March 4 - March 5, 2026
The Marker Union Square San Francisco

501 Geary St, San Francisco, CA 94102, United States

March 4, 2026
March 4 - March 5, 2026
No items found.

Register

Excited about our meetup? Us too!

Following the success of the last user conference, we expect a lot of the same, and then some more! Whether you're a tech-savvy pro or just starting your Traction Rec journey, you'll get the chance to really join in and are encouraged to share your experiences and what you've learned, and would like to learn.


Here's what you can look forward to:
  • Meet, greet, hang out, and make new friends with YMCA folks from across the country.
  • Learn together and from each other as we talk about making the most of Traction Rec and Salesforce for YMCAs.
  • Pick up some handy tips and tricks to make things easier at work.
No registration fee - it's on us

There is no registration fee to attend this event, but you'll need to handle your travel and cover your accommodations.


Reserve your hotel

The conference will take place at the The Marker Union Square San Francisco with optional activities located nearby. We‘ve blocked a limited number of rooms at the hotel:

Location: 501 Geary St, San Francisco, CA 94102, United States
Room rate: $199 per night + tax
Reservation Link

Here are some alternative nearby accommodations we also recommend within walking distance:


Who's invited?
  • Administrators
  • Leadership and Executives
  • Team members interested in learning more about technology in their day to day
  • YMCA representatives seeking to learn more about Traction Rec and its customer community

Need approval to attend?

Download our customizable Request Approval Letter template, which outlines the benefits of the conference and helps you secure your organization’s support.

Heading 1

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Heading 3

Heading 4

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Heading 6

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

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Unordered list

  • Item A
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Text link

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Emphasis

Superscript

Subscript

Meet the hosts:

With insights and experience from...

Lara Gilchrist

CEO

Traction Rec

Brynn Anderson

VP, Product

Traction Rec

Jason Dobrolecki

Director, Engagement

Traction Rec

Katie Canfield

Customer Success Specialist

Traction Rec

No items found.
Make sure you're connected with us on Slack

Before we dive into the main event, we'll be connecting with a pre-game warm up in Slack. If you're not already part of our Slack community channels, just give a shout to Katie Canfield (Customer Success Specialist) to get set up.

Any other event-related questions? Reach out to us.

Agenda

Wednesday, March 4

Day 1

7:30am - 8:45am

Breakfast & Conference Check-in

8:45am - 9:30am 

Beginning Bonds: Welcome & Networking Kickoff

Join us for a warm welcome and networking kickoff as we gather, connect, and set the tone for the days ahead. This is your chance to meet fellow attendees and ease into the conference together.

9:30am - 10:00am 

The Features Customers Are Actually Leaning Into

See which v60+ features customers are actively enabling and why they matter. Learn how these tools are delivering immediate value across real-world operations.

10:00am -  10:20am

Break & Transition

Breakout Sessions & Hands-on Workshop 

10:20am - 11:05am 

Breakout I: From Policy to Practice Inside Your System

Learn how teams are using Traction Rec to turn policies into consistent, real-world workflows. We’ll explore examples like waiver management, opt-ins, click-to-cancel, and how policy decisions show up clearly in the system.

10:20am - 11:05am 

Breakout II: Shaping What’s Next for Registration - Designing Registration That Feels Thoughtful, Not Transactional

Join a focused feedback session centered on registration experiences. Share what’s working, what’s frustrating, and what you’d love to see improved as we shape future enhancements together.

11:05am - 11:15am 

Break & Transition

Breakout Sessions & Hands-on Workshop

11:15am - 12:00pm

Breakout I: Flexible Pricing That Meets Your Community Where They Are

Learn how organizations are approaching financial assistance and flexible pricing in thoughtful, sustainable ways. This session focuses on real strategies, trade-offs, and lessons learned.

11:15am - 12:00pm

Breakout II: Shaping What’s Next for Finance

Take part in a customer-driven feedback session focused on finance workflows. Share challenges, priorities, and ideas to help guide future improvements.

12:00pm - 1:00pm 

Lunch

1:00pm - 1:45pm 

Where Agentforce Fits Into the Bigger Picture

Take a forward-looking look at how Agentforce fits into Traction Rec’s broader product vision. We’ll connect today’s capabilities with where AI-driven innovation is headed.

1:45pm - 1:50pm 

Break & Transition

1:50pm - 3:10pm 

Peer-Led Roundtable: Learning From Each Other Through the Tools We Use

Choose a roundtable based on the tools you use and love. Share how you’re leveraging vendors, tools for fundraising, leagues, documents, email, SMS, camps, and websites to improve day-to-day operations.

3:10pm - 3:25pm 

Break & Transition

Breakout Sessions & Hands-on Workshop

3:25pm - 3:55pm 

Breakout I: Keeping Up Without the Overwhelm

Learn how to approach new releases in a way that feels manageable, not disruptive. We’ll share strategies for prioritizing updates, communicating changes, and helping teams adopt with confidence.

3:25pm - 3:55pm

Breakout II: Getting Ready for NPC

Explore what’s changing with Nonprofit Cloud and why it matters for your organization. This session focuses on readiness, timelines, and how to make informed decisions as the ecosystem evolves.

3:55pm - 4:00pm

Break & Transition

4:00pm - 4:45pm

Client Success Spotlight: How One Team Turned Ideas Into Real Change

Hear directly from a customer as they share how they approached a real challenge, what they changed in the system, and what made the biggest impact.

6:00pm - 9:00pm

Networking Dinner

Thursday, March 5

Day 2

7:30am - 8:30am

Breakfast / Optional: Facility Tour @ Dogpatch YMCA (Registration Required)

8:45am - 9:00am 

What We Heard and Where We’re Heading Next

We’ll review key themes from attendee feedback and survey insights. Learn how this input is shaping upcoming priorities and conversations throughout the day.

9:00am - 9:30am 

What Registration Looks Like When AI Lends a Hand

Get a clear view of what Registration Agent can do today and what’s coming next. Learn how AI-powered automation simplifies workflows and reduces repetitive tasks for staff.

9:30am - 9:45am

Celebrating Impact!

Join us as we recognize organizations making a meaningful impact through innovation, creativity, and leadership within their communities.

9:45am - 9:55am

Break & Transition

Breakout Sessions & Hands-on Workshop 

9:55am - 10:25am 

Breakout I: A Pleasant Welcome Without the Waiting

Explore modern self-serve check-in experiences inside your facilities, including kiosks and supporting email communications. Learn how these tools reduce friction for members while easing the operational load on staff.

9:55am - 10:55am 

Breakout II: Hands-On With Salesforce Flows

Get hands-on with Salesforce Flows and learn the basics of building automations that save time and reduce manual work. No prior experience required.

9:55am - 10:55am

Support Feedback Session

Stop by to chat with our Success & Support team, share feedback, ask questions, and get support on the spot.

10:30am - 11:00am

Breakout III: Sharing What You Need Next From Traction Rec

Join an interactive feedback session where your ideas, challenges, and priorities directly influence Traction Rec’s future direction.

10:55am - 11:00am 

Break & Transition (for Breakout II / Support Feedback Session (Breakout III continues until 11:00am))

Breakout Sessions & Hands-on Workshop

11:00am - 11:45am

Breakout I: Reducing Manual Billing Work Without Losing Control

Dive into automated billing features designed to simplify operations and reduce manual effort. We’ll cover key functionality, setup considerations, and real use cases.

11:00am - 12:00pm

Breakout II: Hands-On Workshop: Learning How to Ask AI the Right Questions

Get hands-on experience building and testing Agentforce prompts. You’ll work through practical examples and gain a stronger understanding of how to guide AI toward useful, reliable results.

11:45am - 12:00pm

Break & Transition (for Breakout I (Breakout II continues until 12:00pm))

12:00pm - 1:00pm 

Lunch

1:00pm - 1:30pm 

What We’re Building Next and Why It Matters

Get a transparent view into Traction Rec’s product roadmap, including upcoming priorities and enhancements shaped by customer feedback.

1:30pm - 1:35pm 

Break & Transition

Breakout Sessions & Hands-on Workshop

1:35pm - 2:05pm 

Breakout I: The Salesforce Features You Didn’t Know You Had

Take a fresh look at Salesforce functionality that often goes underused or unnoticed. We’ll highlight practical features that simplify workflows and unlock more value.

1:35pm - 2:35pm 

Breakout II: Building Reports People Actually Come Back To - Clarity for Finance Teams, Even When Things Get Complex

This deep dive walks through billing, revenue, and reporting with a focus on accuracy and confidence. Learn how to navigate complex financial scenarios while maintaining clear visibility and control.

2:05pm - 2:10pm 

Break & Transition (for Breakout I (Breakout II continues until 2:35pm))

2:10pm - 2:35pm 

Peer Perspectives Show and Tell

A casual, customer-led session where teams share how they’re using Traction Rec in real life. Expect quick demos, practical ideas, and inspiration from peers.

2:35pm - 3:00pm

Break & Transition

Breakout Sessions & Hands-on Workshop

3:00pm - 3:30pm 

Breakout I: Client Success Spotlight: From Idea to Impact

Hear directly from a customer as they share how a specific idea turned into meaningful operational change using Traction Rec.

3:00pm - 3:30pm 

Breakout II: Reimagining the Front Desk Experience

Learn how the front desk app and welcome center functionality can be tailored to your organization. We’ll explore how teams are improving service while keeping workflows efficient.

3:30pm - 3:35pm

Break & Transition

3:35pm - 4:30pm

Client Success Spotlight

4:30pm - 4:45pm

Conference Wrap-Up

5:30pm - 7:30pm

Networking Happy Hour

**Agenda is subject to change. Session times, speakers, and topics may be updated as we finalize the program.